A real estate marketing site for a real estate services company in Bursa: properties for sale and rent and investment opportunities, with advanced search by city, category, price, and rooms.
The company presented its properties through scattered posts and files it sent on request, which made it hard for prospects to compare options or find out which ones were still available.
The sales team received inquiries through different channels without knowing which property the prospect was asking about, and it needed a technical team to change any published content.
02
What we built
We built a site that presents the company’s properties in Bursa, Istanbul, and Izmir by category: apartments, villas, and duplex houses for sale, apartments for rent, and investment opportunities in real estate, agriculture and livestock, and restaurants and leisure. Each property has a page with its code, location, rooms, bathrooms, and size, and advanced search filters by city, category, estimated price, and number of rooms.
We also added an admin panel where the company’s team adds and updates properties without technical help, and pages presenting the company’s services, from real estate consulting and property tours to after-sale follow-up, with direct contact through WhatsApp.
Modules
Property listings by category
Advanced search
Property pages
Company services
Content admin panel
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How we worked
01
Understanding the prospect’s journey
Analyzing how prospects search for a property and what they need to know before contacting the sales team.
02
Standardizing property data
Defining the fields shared by every property and category, and the rules for displaying them in lists and details pages.
03
Designing search and interfaces
Building the search and filtering experience mobile-first, then the property and services pages.
04
Launch and team training
Training the company’s team on the admin panel and monitoring the first inquiries after launch.
04
The outcome
Prospects now reach the properties that suit them by city, category, price, and rooms, and contact the company’s team directly, while the team updates published listings without waiting for a technical team.